The future of social media

Although Google+ has been generally welcomed the advent of yet another social networking site has given rise to some thoughts on just exactly what value such sites are.

In a perceptive blog post George Siemens writes:

I’ve concluded that most of the hype around social media is nonsense and that people, particularly the self-proclaimed social media elite are clothing-less……What has social media actually done? Very, very little. The reason? Social media is about flow, not substance…….Twitter/Facebook/G+ are secondary media. They are a means to connect in crisis situations and to quickly disseminate rapidly evolving information. They are also great for staying connected with others on similar interests (Stanley Cup, Olympics). Social media is good for event-based activities. But terrible when people try to make it do more – such as, for example, nonsensically proclaiming that a hashtag is a movement. The substance needs to exist somewhere else (an academic profile, journal articles, blogs, online courses).

It is difficult not to agree. Even on twitter – to date my preferred social network – the ratio of conversation to proclamation – or information sharing – seems to be decreasing. Or is this a reverse power  effect – is it that the more people you follow the less the social interactions?

I think the problem is context. Social media work well in a particular context – be it talking with close friends and family – keeping people up to date on your movement or planning holidays – or around conferences and events, planning projects or seeking jobs. However social media is far less strong in the context of everyday life flows. Indeed the only aspect of context that social media seems good at is geo-awareness with all the privacy issues that brings.

It may be important though to distinguish between social media ‘in the wild’ – Facebook, Twitter and Google+ web sites – and the integration of social media within more specific and contextually defined web tools to support activities, learning or communities. Twitters success may be down to its relatively open development environment making it easy to embed twitter flows into blogs or community web sites.

Not withstanding the debate over the use of real names in Google+ and acknowledging the interest in the playful use of alternative identities, the issue of linking real life worlds and social media worlds seems an important one. As George says “substance needs to exist somewhere else”. But whilst George is posting that substance in the academic world, such substance may lie in different facets of our lives – within work, play or the community.

Yet I suspect those corporations developing social media applications have little interest in such substance. The substance for them is in the advertising and commercial world which produces them profit, the ultimate arbiter of success for social media companies. I have written before that the future of social media may lie in more focused and niche networks and communities – communities which can link our online and off line activities and enrich both. But such communities will have to be developed from  the bottom up. And in this context the issue of design will involve much more than cool tools and applications – or indeed encouraging us to follow ever more ‘friends’.

Sounds of the Bazaar Internet Radio Summer Tour

It is becoming a bit of a tradition that every summer the Sounds of the Bazaar Internet Radio show goes on tour. This year is no exception. And we have lined up a brilliant schedule over the next month including live coverage from conferences, workshops, summer schools and festivals spanning four countries.

To listen to any of the programmes just go to http://cp2.internet-radio.org.uk/start/ravenscroft/

You can listen direct from this web page or open the stream in the music player of your choice.

We kick off next week from the Personal Learning Environments Conference in Southampton, England (#PLE_SOU) with two lunch time shows. We wil be broadcasting live interveiws, vox pops and bringing you the best of the conference live from Southampton. The shows run from from 1330 – 1400 UK Summer Time (1430 – 1500 Central European Time) on Tuesday 12 and Wednesday 13 July.

On Friday 15 July, we have a special broadcast being produced as part of a workshop with Inspire! the Education Business Partnership for Hackney, the Yo youth agency and the University of East London and sponsored by the RadioActive and G8WAY projects. More on this soon but it promises to be great fun. The programme goes out from 1530 – 1600 UK Summer Time (1630 – 1700 Central European Summer Time).

The following week we will be broadcasting LIVE from the Gary Chapman International School on Digital Transformation in Porto, an event jointly organised between the University of Porto and the University of Texas.

The summer school themes are

  • Information access and open civic discourse
  • Digital tools for government transparency
  • Evolving Internet content regulation and the public’s right to information
  • Digital media and the democratic process
  • Factors influencing the growth of online civic engagement

Details of the radio show are still being finalised but we can promise you some surprise guests along with great interveiws and content for anyone intersted in digital media.

And the last stage of our summer tour takes us to SMIAF – the San Marino Arts Festival where we will be running workshops and broadcasting live from one of the city squares. If you are interested in getting involved here are more details:

Graham Attwell (UK) & Dirk Stieglitz (DE) di “Pontydysgu – Bridge to Learning” e della web radio: “Sounds of the Bazaar” condurranno il workshop in occasione dello SMIAF 2011.

Insieme a loro si capirà come costruire una web radio, come produrre il materiale per il broadcasting e tutto quello che serve per trasmettere.

Il workshop prevede due incontri:
Venerdì pomeriggio a partire dalle ore 15
Sabato mattina alle ore 10,30.

***Si richiede ai partecipanti un pc, mac, laptop…personale.
Lo SMIAF non fornisce computer ma solo la connessione WIFI, gentilmente concessa da PRIMA s.r.l.

Dopo il workshop..anche broadcasting in diretta:
Sabato 6 e domenica 7 agosto in occasione dello SMIAF si potrà dare vita alla prima SMIAF web radio e trasmettere in diretta da P.zza S.Agata durante il Festival.
I partecipanti al workshop e anche al festival sono liberi di trasmettere musica, interviste, e tutto quello che ritengono bello ed interessante per quei giorni.

Per iscrizioni al workshop, invia una email a: smiaf.giovanisaperi@gmail.​com

Don’t miss these shows – there will be lots of room for participation and we are looking forward to a great summer radio tour.

Technology and Careers Education

I am ever more interested in how we can use technology for supporting young people (and not just young people) in making future careers choices. Talking to a focus group of young people last year, they  make use of the internet, particuarly using Google to search for details about possible future education choices, jobs and careers. I also asked them how far they explored the results of a Google search and not surpisingly they told me that they usually looked at the first three or four results. Try doing this yourself – type in your job of choice and see what comes up. All too often the results can be highly misleading.

Anyway we are working on new tools to asisst young people in choosing their future careers (more details to follow quite soon, I hope). And here is a conference paper, prepared by my colleague Sally Anne Barnes from the University of Warwick and describing the emprirical research we undertook on the use of technology in careers education in the UK (requires html5 compliant browser to view). Comments welcome – I would especially like to know what is happening in other countries than the UK.

The Potential Role of Technology in Careers Education in the UK

MOOCs: a Model for Open Education?

The idea of Open Education has come a long way in the last two years. Massive Online Open Courses are becoming more common (with the announcement of the “mother of all MOOCs” on Change: Education, Learning and Technology exciting great interest in the edu-blogosphere), conferences and seminars being streamed online and Open Educational Resources have entered the mainstream.

What has been learned in this process?

Firstly the model of courses which are free to participants but charge for institutional enrollment and for certification appears to be gaining traction. How far this can go depends I guess on the extent that participation (and recording of work) becomes recognised as achievement. It will also depend on how much value universities and other institutions think they can gain (or stand to lose) through such a model.

Secondly most of these programmes are using all manner of social software and Open Source applications. There seems to be a growing practice of hanging programmes together around open webinars, with students using their own blogs or other social software for their personal work. One of the less successful experiments seems to be attempts to integrate VLEs, especially Moodle, within MOOCs. Participants are being encouraged to develop their own Personal Learning Environments as part of the process.

Thirdly such initiatives place great emphasis on peer support for learning, with a greater or lesser extent of formal learning support and formalization of networks. One greatly encouraging development is the blurring of the boundary between teachers and learners. Another is the involvement of people form different organisations in leading, facilitating or stewarding such programmes. Most stewards or facilitators are not being paid, although I suspect at present this is being accepted by institutions as a legitimate part of their work as researchers. Whatever, this is resulting in a weakening of institutional boundaries and the emergence of stronger communities of practice.

There also seems to be considerable pedagogic innovation, with a willingness to explore new ways of learning. Especially encouraging is the use of multi media, which although promised in so many formal elearning programmes, has seldom really happened.

Now comes the big question. Can the experience gained from the MOOCs be extended to provide a transferable and scalable model for Open Education.

I’ve already talked about the issue of recognition which I see not so much as a question of assessment but of social recognition of achievement. But there are other open issues. How do we deal with language barriers? More critically, most participants in the early MOOCs seem to be professionals, teachers and researchers already engaged in online learning or multi media and / or students. In other words, people with a fair degree of competence in communicating through on-line media. The model is based on a large degree of self motivation and is reliant on learners being able to manage both their own learning and able to develop their own support networks. This is a pretty big limitation.

I see two ways to deal with this. One is to provide more formal and institutional support through participation in MOOCs becoming part of courses on which learners are already enrolled and their host institution providing support. This idea is already being suggested for the Change: Education, Learning and Technology MOOC. The second is through developing more fomalised individual and group mentoring and support systems. At the moment, we are tending to focus on presenters as the key people in facilitating the online programmes. But such a second layer of mentors could play the critical role, and providing such mentoring could be a key part of Continuing Professional Development for teachers and trainers. In other words, a win, win situation.

Personalised Radio Ciphers: internet-radio and augmented social media for transformational learning of disadvantaged young people

This is proposal submitted by Andrew Ravenscroft, Graham Attwell, David Blagbrough and Dirk Stieglitz for the PLE2011 conference in Southampton has been accepted. We are going to have a lot of fun. And remember you can join us too. Whilst paper submissions are closed you can still submit proposals for posters pecha keucha or the media competition until June 11th.

Introduction: Designing personalized new media spaces to support transformational and emancipatory learning

Relatively recent research into, and definitions of, personalised learning environments (e.g. van Harmelen, 2008) have proposed new technological configurations or learning design patterns. These typically harmonise individual learner agency and initiative with a developing ecology of open web services and tools. This is the PLEs from an ‘alternative learning technology perspective’. Another and complementary way to view personalisation, that has a history beyond relatively recent technological developments, is to view ‘personlisation as practice’. In this sense, personalisation is rooted in the ‘deep’ matching and development of learners interests, experiences and motivations with their chosen informal or formal learning trajectories, that may be realized through personalised technologies. This is a psycho-social approach to personalisaton and learning technology design and use, that conceives of learning as something that grows out from the learner, rather than something that is acquired from some pre-structured, ‘external’ and ‘imposed’ curricula.

This position is particularly important when we are attempting to find technology-enabled ways to engage, retain and support the learning of disadvantaged people who are excluded, or at risk of exclusion, from traditional learning paths and trajectories. Arguably, this problem is most severe in the burgeoning numbers of NEETs (Not in Education Employment and Training) throughout the UK and Europe. Addressing the needs of these growing communities requires new and radical approaches to learning, learning design and technology-enabled practice. One foundation for a radical and technology-enabled pedagogy for disadvantaged groups is the groundbreaking work of Paulo Freire (1970).

Applying Friere to PLE design: Technical reformulation of ciphers

In Paulo Freire’s seminal work “Pedagogy of the Oppressed” (Freire, 1970), he emphasized the importance of critical engagement in and analysis of broader societal ‘cycles’ and their effects. One way to do this is through using lived culture, and praxis (action that is informed by values) as the foundational elements for developing circles that promote transformational learning. These ideas have recently been taken up within the non hierarchical, shared, creative, inclusive, safe and supported spaces called “ciphers” – which have emerged from the urban youth culture particularly around hip hop music (Wiliams, 2009).

We are currently using this cipher concept as a metaphor for designing and developing RadioActive, a hybrid of internet-radio and augmented social media platform to support the transformational learning of disadvantaged young people.

The RadioActive pilot

This presentation will describe the design, piloting and evaluation of RadioActive with NEETs in the London Borough of Hackney. The radio-social media platform is being co-designed with these NEETs and their support actors (such as youth workers and parents) in Hackney (in London). A key aspect is that the ‘going live’ aspect acts as a catalyst for community engagement and cohesion, linked to related social media activity. Put simply, the internet-radio gives a presence, real-time narrative and an energy that drives participation, interaction and content creation.

This is an innovative and participative broadcasting model that combines Open Source or easily affordable technology to create ‘the communities’ radio platform. This deliberately fuses, inspired by Web 2.0 trends, traditional distinctions between broadcaster/program planner and listener/consumer. The holistic design concept is an edutainment platform and hard to reach community combined, via the cipher approach, into a connected ‘live entity’ rather than the community being seen as a separate audience that is broadcast to.

The central idea is that this radio cipher provides the means to initially engage and retain NEETs, who can then be exposed to and participate in informal learning activities that lead to the development of skills and competencies that prepare them for Further Education or work. They develop both ‘soft’ and ‘hard’ skills through RadioActive. The softer ones relate to personal expression, the development of self-confidence and self-esteem, and the development of collaborative working skills. The harder ones involve the development of concrete digital literacy, media production, communication and organizational skills, that can exploited in other education or employment related activities. Similarly, their artefacts and competencies are recorded (e.g. in an eportfolio) or made public (e.g on the web) in ways that can be presented to potential Educators or Employers.

The proposed conference activities

This contribution will follow the collaborative and praxis driven spirit of this project and the PLE conference, through incorporating 2 related activities:
1. A presentation linked to the archive of the pilot radio show;
2. Mashup madness or a community in harmony? Live RadioActive show and DJ set during a social event at the conference, with RadioActive DJ’s mixing a set based on 1 or 2 favorite songs suggested by each delegate.

References

Friere, P. (1970). Pedagogy of the Oppressed, Continuum Publishing.

Van Harmelen, H., Design trajectories: four experiments in PLE implementation, Interactive Learning Environments, 1744-5191, Volume 16, Issue 1, 2008, Pages 35 – 46.

Wiliams, D. (2009). The critical cultural cypher: Remaking Paulo Frieire’s cultural circles using Hip Hp culture. International, Journal of Critical Pedagogy, 2, 1, pp 1-29.