Discourses of Love and Labour

Like very much this announcement in the Media, Communications and Cultural Studies Association (MeCCSA) list server:

Dr Ergin Bulut is an assistant professor at Koc University in Turkey. He will start his IAS fellowship on 1 June 2017. It will focus on the analysis of labour conditions in the video game industry. Dr Bulut comments on the importance of studying the digital game industry: “There is much hype regarding the potentials of creative economy and creative production. Young people tend to regard video game development as a dream job. Our society also preaches that young people should do what they love and be ready to work for free if they really want to have a job in the video game industry or other creative industries. An inquiry of the game industry enables us to understand both the pleasures and pains of game development and interrogate the politics of this ‘dream job’ discourse”.

It seems every event about start up businesses I go to focuses on computers and Information Technology as the golden answer for young people and work opportunities in the future. I don’t have the figures to hand but I read in an EU report that the average (mean, I think) wage for those developing mobile apps in the UK is something like £12,000 a year and it is little more in most EU countries.

There seems a fairly wide disjunction between young people’s perceptions and the reality of opportunities and employment in different jobs.About five years ago I ran a focus group in a careers centre in Kent in England. I asked the young people in the panel how they found out about possible careers. They looked at me as if I was stupid – its obvious sir, they said. We look it up on Google. Research suggests most people rarely go beyond the first page of listings on any Google search. And then, as now, queries about how much pay you can hope to make frequently push sites to the top which are merely trying to gather data and give wildly improbable results based on very little data. It was this experience which led us to become involved in the UKCES LMI for All project which seeks to provide access to a range of quality labour Market Information and can be used to develop a variety of different applications. But good though LMI for All is research like that outlined above in a range of different occupations would be invaluable in helping to understand why young (and not so young) people choose their careers. (And I love the title!).

Supporting start up businesses

 

 

 

 

One of the best things about Twitter is the ability to follow links to all kinds of things you probably would never have been to without it. And so I find in my notes somewhere the link to an article in Quartz – an online magazine (?) about which I know nothing. The link is to a loosely researched article about entrepreneurism – making the point that there is not much thing as an entrepreneurial gene but rather propensity to take risk and to set up new businesses is more like to be related to access to money – in other words to class.

The article, attributed to REUTERS/Allison Joyce, quotes University of California, Berkeley economists Ross Levine and Rona Rubinstein who “analyzed the shared traits of entrepreneurs in a 2013 paper, and found that most were white, male, and highly educated. “If one does not have money in the form of a family with money, the chances of becoming an entrepreneur drop quite a bit,” Levine tells Quartz.”

Entrepreneurship is all the trend in Europe at the moment, especially in the recession and austerity hit southern countries, where setting up a business is seen as one of the few ways of getting a job. However the rhetoric seems to overplay the potential of technology (everyone can be the next Steve Jobs!), whilst ignoring sectors of the economy such as tourism which probably represent better opportunities within the existing labour market.

At the same time programmes such as the EU Youth Guarantee fund are being used to set up support agencies for young people wishing to set ups their own business and we are seeing the increasing emergence of co-working spaces for new enterprises. But anecdotal evidence – and some reports although I cannot find them at the moment – suggest that many of these businesses are struggling to survive beyond the first one or two years. In austerity Europe bank capital remains hard to come by and most young people do not have access to their own funds to consolidate and explained their business. Although initiatives like the EU SME programme are very welcome, access to such funding is not simple and anyway the amount of grants on offer are simply insufficient. As European politicians slowly wake up to the disaster austerity policies have wrought, then establishing better support for new businesses should be a priority, tied to easy access to small business start up capital.

Understanding that Brexit vote

Many of my friends from outside the UK have asked me however could people have voted for Brexit. And I have read countless newspaper columnists and analysts asking the smae question (with usually not very profound answers). The best explanation I have come across was posted by Ron Johnston, Kelvyn Jones and Davidn in an article entitled Predicting the Brexit vote: getting the geography right (more or less) on the London School of Economics Politics and Policy blog. Using a large body of polling data collected by YouGov they had earlier this year pointed to “clear evidence suggesting that young people and those with higher-level educational qualifications were much more likely to support Remain, whereas older voters and those with few or no qualifications were much more likely to support Leave.”-And despite they misread the likely outcome of the referendum, their findings largely tie up with a post referendum analysis of the results. Following a detailed analysis they find that:

There are substantial parts of the country where large numbers of people have lost out from the deindustrialisation and globalisation of the last few decades of neo-liberal economic policies, and where the educational system has not helped large proportions of the young to equip themselves for the new labour market. Increasing numbers in these disadvantaged groups were won over during the last few decades by the campaigns in parts of the print media, taken up by UKIP since the 1990s, linking their situations to the impact of immigration – uncontrollable because of the EU freedom of movement of labour principle.

From this they conclude that “class, as expressed through educational achievements, delivered Brexit.”

Linking austerity (which has done nothing good for the vast majority of people in the UK) to the growing inequalities in the education system is important to understanding the Brexit vote. Of course the vote can be seen as an attempt to kick the ruling Tory party toffs. Yet it is very hard to argue for the EU, given that they have been one of the major transnational proponents of austerity.

However, I have some reservations about the idea that “the educational system has not helped large proportions of the young to equip themselves for the new labour market”. On the one hand this is obviously true. But the problem is that the new labour market is largely comprised of low paid and insecure jobs, mainly in the service sector. Many of those who have been able to pay for an increasingly expensive university degree are working in what are classified as non degree jobs. Education and the labour market have to be understood as parts of a symbiotic system. Education alone will not change the reality of lack of opportunity in deindustrialised areas of the UK. Lack of opportunity for meaningful and adequately paid employment and lack of educational opportunity are two sides of the same coin in a currency called austerity.

Making sense of data about education and jobs

restorer
High or low skills? Graduate job or not?

For a number years now I have been working on projects developing the use of open data for careers counselling, advice and guidance. This work has been driven both by the increasing access to open data but also by the realisation of the importance of Labour Market Information (LMI) for those thinking about future education and / or jobs. And of course with high levels of job insecurity, such thinking becomes more urgent and in an unstable economy and labuor market, more tricky.

Yet even if we clean the data, add it to a database, provide and open API for access and develop tools for data visualisation, interpretation is still not easy. Here is one case, taken from this mornings Guardian newspaper.

employment graph

 

Although the article is using the chart to show the rapid growth in knowledge intense occupations, I am not sure it does. Assuming that these are percentage change based on the original job totals, it probably show growth in low skilled jobs is far outstripping high skilled work, especially in the last 12 months. And that is taking into account that (once again probably) most job loss due to technology is focused din low skilled areas – e.g the quoted 70,00 jobs lost in supermarket check outs due to automation.

I am also interested to see from wonkhe that “The Higher Education Statistics Agency (HESA) who have been running the Destination of Leavers Survey (DLHE) and its predecessors for 21 years, are now consulting widely on the future of assessing graduate outcomes.” For some time now there has been disquiet about the numbers of graduates working in ‘non graduate’ jobs. And that raises questions – just like the graph above focusing on high skills occupations – on just what a graduate job is. André Spicer, professor of organisational behaviour at the Cass Business School, City University London has cited “studies suggesting that the jobs which require degree-educated employees have peaked in 2000 and may be going down” and notes that many people apparently employed for their high-level specialist skills end up doing sales and marketing or fairly routine generalist work.

All this of course is highly subversive. Officially we are moving towards a high skilled economy needing more graduates and requiring higher level apprenticeships. My feeling in country slick Spain with high youth unemployment is what we need are apprenticeships in areas like construction and hospitality – both because they are sectors which can provide employment and also where higher skills are desperately needed to improve quality and productivity. Yet for governments there is an awful temptation to launch programmes in new ‘sexy’ areas  like games technologies despite the scarcity of jobs in these fields.

Thinking about Entrepreneurship

For some time I have been interested in Entrepreneurship. For one thing I resented the way the Thatcher and Blair acolytes had stolen the word. Working class people have also been entrepreneurial, setting up small businesses or providing services. Yet to listen to the new reasoning, entrepreneurs were the Bill Gates and Steve Jobs of the world, millionaires and directors of multi million pound listed software companies. Just as Puritanism equated being wealthy with being one of the saved, so neo-liberalism equated being rich with being an entrepreneur. It was something the poor should aspire to and they should study in awe rich people as role models.
Since the onset of the recession, or the crisis as it is universally called in southern Europe, some of the gloss has faded at least from the bankers.
Yet with unemployment and especially youth unemployment remaining at very high levels and with employment increasingly precarious, there seems, at least in Spain where i am living, to be ever more emphasis on entrepreneurship as the hope for the future of employment. Over the last week we have attended two conferences and workshops on innovation and entrepreneurship. On the one hand the increasing support for people trying to set up their own businesses is to be welcomed, even if coordination between the many different agencies involved seems somewhat lacking.
Yet the line of argument seems somewhat under developed. The answer for the ailing labour market is innovation Innovation is connected to entrepreneurship. The great future for innovation is technology in disrupting markets. Universities need to develop closer links to industry. We need more training in technology. Web 2.0 and social media are critical to marketing innovations. Look to Apple, look to Uber, look to AirB. Don’t forget the example of The Great Steve Jobs as a role model. And so on.
As Jim Groom and Brian Lamb said in 2014 “Today, innovation is increasingly conflated with hype, disruption for disruption’s sake, and outsourcing laced with a dose of austerity-driven downsizing.” And I fear the increasing popularity and support for entrepreneurship is also becoming conflated with hype.
I am curious about the overwhelming emphasis on technology, software and hardware. Is there any city on Spain – or for that matter anywhere else – which is not trying to develop the next Silicon Valley? Yet looking at the figures, the construction and care industries remain two of the largest industries in Europe by numbers employed. Yet they are rarely, if ever, linked to entrepreneurship. Services are continuing to grow in employment, although this covers a wide range of occupations. The number of people who make real money out of releasing Apps to the various app markets is extremely limited.
I think we need more nuanced thinking around a  number of issues. Clearly labour markets are closely tied to employment. Whatever skills we teach young people they will not gain employment if there are no jobs. Self employment and starting up a business are increasingly attractive routes for young people (especially as there is little alternative). However businesses vary greatly in size and type. Motivations and ambition can be very different. Some people are just looking for a weekend or hobby business, others may be wanting to build on skills. Disruption is probably a minor source of employment or indeed driver of entrepreneurship.
Whilst there is progress in providing support or young people in setting up their own business, advice and help is seldom geared towards them. Being told to go away and produce a profit and loss projection in a spreadsheet is only a small part of the story. And probably the major lack at the moment is help to develop businesses towards sustainability. Growth is not the only measure of sustainability. Bank capital is still in scarce supply and whilst welcome crowd funding has its downsides. And the schooling system in Spain, based on remembering facts, hardly helps young people in striking out on their own.
Above all policy and practice need to link up. Having said that there is a big contradiction between policies of austerity and policies of supporting entrepreneurship. Entrepreneurship requires public support as well as private funding. Enough for today…more to come.